一、 Purpose
1、Interact with other home textile activities and use the current resources effectively to advertise New World International’s multi field development status.
2、To improve the brand image of New World International Children’s garments.
3、To increase the flow of people in the mall and its public awareness.
4、To enrich the children’s summer vacation.

二、Info.
1. Audition :2013/7/20, 2013/7/27,2013/8/3
2. Finals: 12:30PM, 2013/8/17
3. Audition place: (1)Taibo phase I, (2)Qianjin Garden, (3)Chunjiang Garden
4. Finals place: New World International Building B Atrium- Children’s’ world.
5. Attendance Tel No.: 0510-82996308(Planning Department)
6. Age requirement:5-10 years old
7. Cooperation institutions: NEW CHINA BOOK STORE, Korea Jiamei Wedding Dress, Taibo phase I, Qianji Garden, Chunjiang Garden, Babe bear parent-kid store, Haiziwang

三、Content
1、July 20-Audition: talent show (with Q&A interaction). Place: Taibo phase I
2、July 27-Audition: talent show (with Q&A interaction). Place: Qianjin Garden
3、August 3-Audition: talent show (with Q&A interaction). Place: Chunjiang Garden
4、August 17-Finals: (1)team work: jigsaw puzzle(3D jigsaw puzzle);(2)story telling(a competition of knowledge and guts);(3)quick answer(competition of wisdom). Place: First floor of New World International Building B

四、Rules
（1）All participants need to bring your own soundtracks, props, make-ups and costumes 
（2）All participants will get a gift.
（3）The number of participants that can enter the finals should be 25-30.
（4）One host, three judges.

五、Gifts
First Prize
 Cash 1000 yuan
 Korea Jiamei wedding dress photography and children photography, valued 888 yuan
 NEW CHINA book store book buying card, valued 200 yuan
Second Prize
 Cash 300yuan
 Korea Jiamei wedding dress photography and children photography, valued 688 yuan
 NEW CHINA book store book buying card, valued 200 yuan

Third Prize
 Korea Jiamei wedding dress photography and children photography, valued 388 yuan
 NEW CHINA book store book buying card, valued 100 yuan
Ten Special Prizes
 NEW CHINA book store book buying card, valued 50 yuan and a gift package.

六、Advertising
Onsite advertising
1、 Inkjet printing on the front door of Building A
2、 Sign board at the 1st floor of Building B
3、 Lighting, acoustic equipment, stage
4、 Onsite decoration(flower arch, inflatable animated dolls and so on)
5、 Giving away balloons and fans with New World logo to all kids

Offsite advertising
1、 DM distribution in peripheral communities
2、 Wuxi Commercial Newspaper, light box and so on
3、 Placement of cooperating vendor’s display boards
4、 Registration point at NEW CHINA book store, Taibo phase I, Qianjin Garden, Chunjiang Garden.